WordPress & WooCommerce, in every language

Build a Truly Multilingual WordPress Website

ShapeTranslate is a multilingual WordPress and WooCommerce plugin for translating content, products, URLs, SEO and more. Start free with unlimited languages.

  • Unlimited languages, free
  • WooCommerce & AI in Pro
  • Upgrade without losing data

The unified system

Everything You Need for a Multilingual WordPress Website

Content, translation, URLs, SEO, WooCommerce and language management — in one system, inside the WordPress you already use.

  1. 01

    Translate what WordPress already has

    Posts, pages, custom post types, taxonomies, menus, media and strings stay linked to their originals.

  2. 02

    Translate a store, not a copy of it Pro

    Translate WooCommerce products without duplicating your entire store. Stock, price and variations stay in sync. Explore WooCommerce

  3. 03

    Be found in every language

    Language-specific URLs, hreflang, canonicals and sitemaps are generated for you.

  4. 04

    Move faster, keep control Pro

    Translate manually or with AI. Every translation can be reviewed before it goes live.

Easy setup

Set up in minutes. Translate where you already write.

No new dashboard to learn. ShapeTranslate adds a few familiar screens to WordPress and gets out of the way.

  1. 1

    Pick your languages

    The setup wizard adds languages, chooses the URL format and places a language switcher.

  2. 2

    Translate from the editor

    The Translations box in every post, page and product shows each language. Edit one, or add the missing one with a click.

  3. 3

    Let visitors switch

    Use a block, widget, menu item, shortcode or the floating switcher, as a list or a dropdown.

WordPress translation

Translate WordPress Content Into Multiple Languages

Translate posts, pages, custom post types, taxonomies, menus, media and strings. Each translation is its own post, term or string, tied to the original through a translation group, so you can edit one language without touching the rest.

Translate posts with the block editor, copy or sync the fields you choose, and keep categories and tags mapped to their translated terms.

Posts 5 languages
Original · EnglishOur summer journal

    AI translation Pro

    Translate Faster. Stay in Control.

    Let AI write the first draft. You decide what is published.

    1. 1 Original content
    2. 2 AI translation
    3. 3 Review
    4. 4 Publish
    English · original

    Washed linen overshirt with a relaxed fit. Ships in 2 days.

    Français · draft

    Surchemise en lin lavé à la coupe décontractée. Expédiée sous 2 jours.

    Tone

    Custom instructions

    Keep “Linen Overshirt” in the product name. Address customers as vous.

    Illustrative output. Real results depend on the provider and your instructions.

    Choose your engine

    • WordPress AI ConnectorsOpenAI, Anthropic, Google and more · WordPress 7.0+
    • DeepLwith formality control · any WordPress version
    • New AI translations are saved as drafts by default and flagged for review
    • Glossary and translation memory keep terms consistent
    • Edit titles, headings and paragraphs right on the page
      CanonicalhreflangXML sitemapRTL ready

      Multilingual SEO

      Every Language Deserves to Be Searchable.

      Give each language its own address, then let search engines understand how they connect.

      • Language-specific URLs as folders, subdomains, domains or parameters.
      • hreflang and canonical URLs on every translated page.
      • XML sitemap entries for each language.
      • RTL languages such as Arabic, handled correctly.
      • Works with Yoast, Rank Math and SEOPress: canonicals and SEO meta in Free, language-aware sitemaps and schema in Pro
      • Language-aware canonicals for AIOSEO, Slim SEO and The SEO Framework too.

      For developers

      Built for Developers. Loved by Site Owners.

      A small, public API for themes and plugins. Site owners never have to see it.

      Translate plugin options · wpml-config.xml · Translate any email

      • 190+ Hooks
      • 30+ Functions
      • REST API
      • WPML Config
      • Custom Post Types
      • Custom Taxonomies
      • Translation Groups
      
      			

      How it works

      From one language to many, in four steps.

      1. 01

        Add Languages

        Choose the languages your website needs.

      2. 02

        Translate

        Translate manually or with AI.

      3. 03

        Review

        Refine your translations.

      4. 04

        Publish

        Deliver multilingual content to visitors.

      Why ShapeTranslate

      Made for the way WordPress works.

      No parallel system to learn. Translations are real WordPress content, managed from one place.

      WordPress-first architecture
      Translations are normal posts and terms, so your theme, editor and plugins keep working.
      Deep WooCommerce support Pro
      Products, variations, cart, checkout, accounts, emails and orders.
      AI translation Pro
      Any WordPress 7.0 AI connector or DeepL, with tone, glossary and review.
      Multilingual SEO
      hreflang, canonicals, sitemaps and clean language URLs.
      Developer flexibility
      Public functions, filters, REST and WPML config support.
      One translation workflow
      A single dashboard shows what is translated and what is missing.
      Modern experience
      Translate in the editor. Pro adds on-page editing and bulk translation.

      Key features

      Everything a multilingual site needs

      Features marked Pro are part of ShapeTranslate Pro. Everything else is in the free plugin too.

      • AI & Machine Translation Pro

        Translate products, categories, tags, posts and pages with any AI provider connected in WordPress 7.0+ (OpenAI, Anthropic, Google…) or with DeepL. Translate one item, in bulk, or automatically on publish.

        Elementor layouts are copied, not AI-translated.

      • Manual Translation

        Translate posts, pages, custom post types, terms, menus and strings yourself. A new translation starts as a copy of the original, with its categories and featured image.

      • SEO-Ready

        hreflang, x-default, canonicals and WordPress sitemaps in every language. SEO meta from Yoast, Rank Math and SEOPress is copied to new translations. Pro adds language-aware SEO-plugin sitemaps, schema and AI translation of SEO fields.

      FAQ

      Questions, answered.

      Still unsure? Start with the free plugin and upgrade later. Nothing is lost.

      What is ShapeTranslate?

      ShapeTranslate is a multilingual WordPress and WooCommerce plugin that lets you translate website content, products, URLs and SEO elements into multiple languages, right from WordPress.

      Is ShapeTranslate a free multilingual WordPress plugin?

      Yes. The free plugin supports unlimited languages, with no time limit and no locked screens. You can translate posts, pages, custom post types, taxonomies, menus and strings, and get language URLs, hreflang and sitemaps. ShapeTranslate Pro adds WooCommerce, AI translation and team workflow. It adds features, it does not unlock limits.

      Do I keep my translations when I upgrade?

      Yes. Pro reads the same languages, settings and translations as the free plugin. Deactivate ShapeTranslate, activate ShapeTranslate Pro, and everything is where you left it. Deactivate the free plugin rather than deleting it, or keep “Delete data on uninstall” turned off.

      Does ShapeTranslate support hreflang and multilingual SEO?

      Yes. Every language gets its own URL, as a directory, subdomain, separate domain or ?lang= parameter. ShapeTranslate outputs hreflang links with an x-default, sets the right lang attribute and canonicals, and adds every language to the WordPress sitemaps. It works with Yoast SEO, Rank Math and SEOPress. Pro adds language-aware SEO-plugin sitemaps, schema and AI translation of SEO fields.

      How does ShapeTranslate translate WooCommerce products?

      With ShapeTranslate Pro, each translated product is linked to the original in a translation group. You translate the title, descriptions, slug, attributes and variation descriptions for each language, by hand, with DeepL or with your AI provider. Simple, variable and grouped products are supported, and product categories, tags, brands and global attributes are translated too.

      Can I translate WooCommerce products without duplicating my store?

      Yes. All languages run in the same WooCommerce store. Product translations share one price, SKU, stock and set of variations, so there is no second shop to manage. The cart, checkout, My Account and order emails follow the customer’s language.

      Does stock stay in sync between languages?

      Yes. Every translation of a product uses one inventory, including reserved stock during checkout. Price, SKU and variations stay in sync too.

      Does ShapeTranslate convert prices to other currencies?

      No. Every language uses your store’s currency and the same price. The price format, such as separators and symbol position, can be set per language.

      Which language are WooCommerce emails sent in?

      Customers get emails in the language they ordered in. Store admins get them in their own profile language, or the site’s default language.

      Does AI translation cost extra?

      ShapeTranslate does not sell credits. You connect your own AI provider account through WordPress Connectors, or your own DeepL key, and pay that provider directly.

      Does ShapeTranslate work with Elementor?

      Yes. Elementor pages, Theme Builder templates, popups and popular header and footer builders can be translated, so each language gets its own version that you edit in Elementor. An Elementor language switcher widget is included. AI translation copies Elementor layouts but does not translate widget content. Block editor and classic editor content is translated by AI.

      Which Elementor header and footer builders are supported?

      ShapeTranslate gives each language its own header and footer in these builders:

      • Elementor Pro Theme Builder
      • Elementor Header & Footer Builder
      • Essential Addons Theme Builder
      • ElementsKit Header & Footer Builder
      • Happy Elementor Addons Theme Builder
      • Royal Elementor Addons Theme Builder
      • Element Pack Template Builder
      • Jeg Kit for Elementor Header & Footer Builder

      Translating a template keeps its type and display rules, and points rules that name a page or term at that page’s translation. If a language has no template of its own yet, the original language’s template is shown.

      What do I need to run it?

      WordPress 6.4 and PHP 7.4 or newer. AI through WordPress Connectors needs WordPress 7.0. DeepL works on any supported version.

      Make Your WordPress Website Multilingual.

      Add your languages, translate your content and products, and publish with search-ready URLs.